Greetings from Scotland! I got to spend time with my dear friend Sir Sean “Peat” Connery. We call each other “Peat” after we spent a weekend trying to find the ‘peat-iest’ Scotch, driving from distillery to distillery in his Citroen, stopping in the local pubs to get expert advice from the locals. After about 5 stops, he called his assistant to bring a limo to help us complete our tour.

While we didn’t relive our Peat tour, this time, instead he invited me to join him at a dinner benefiting the Scottish International Educational Trust, a great organization that Sean supports.

Sean shared with me a great commercial he did for the Citroen C6 that ran in Germany. While I loved the commercial, the way he shared it stuck with me. Video has always been something that has been a struggle for the web. Visitors had to have the right plug-ins, players, bandwidth to see anything. Video became an afterthought due to its difficulty.



Times sure have changed for video. Sean sent me a link to the video on YouTube, which included simple code to copy and place here (which I did above). Embedded in the player is a ‘share this video’ link.

Video offers great delivery of your messages, complete with audio and animation. Technology has finally caught up to make it easy to share video and spread the word.

Thanks Peat!