31/03: A cool way to sell iced coffee
I was in Seattle for an appointment at Boeing’s new Dreamliner Gallery. They opened this as a new way to showcase all the options for the new 787. This is 50+,000 square feet of every option possible from many different suppliers. I was a guest of Yoji Ohashi, Chairman of Boeing’s first customer for the 787, All Nippon Airlines, or ANA. Yoji and I met years ago in Tokyo and have become great friends and Karaoke partners.
Prior to our first day at the Gallery, we went out for a run through Seattle. I’ve learned to always carry my camera with me when I’m out because I’m never quite sure what I will see in my travels. Thankfuly, I had it with me this time as well.
While it was a normal Seattle day, overcast, it wasn’t freezing or snowing. Nevertheless, there were blocks of ice in our path. We stopped to investigate further and discovered that these blocks of ice contained Coffee tumblers from McDonalds and a sign stating ‘Cold is Coming.’ What a great ad for McDonalds upcoming ‘Iced Coffee!’
Prior to our first day at the Gallery, we went out for a run through Seattle. I’ve learned to always carry my camera with me when I’m out because I’m never quite sure what I will see in my travels. Thankfuly, I had it with me this time as well.
While it was a normal Seattle day, overcast, it wasn’t freezing or snowing. Nevertheless, there were blocks of ice in our path. We stopped to investigate further and discovered that these blocks of ice contained Coffee tumblers from McDonalds and a sign stating ‘Cold is Coming.’ What a great ad for McDonalds upcoming ‘Iced Coffee!’
